next level
Head of Performance Marketing
Hybrid, Marketing Services, Retail, Consumer Services, United Kingdom Competitive
About:
About the CompanyWe are delighted to be working exclusively with a fast growing consumer brand, to recruit a skilled Head of Performance Marketing into their team. DescriptionAs Head of Performance Marketing you'll be pivotal in shaping a marketing strategy that both drives short term performance and supports long term brand development and reputation.A strategic thinker who is driven by data, you'll drive innovation and ensure all marketing activities are aligned with business goals. You'll be able to lead both strategically and operationally, whilst overseeing the execution of integrated campaigns that achieve the company sales targets, whilst also developing long term positioning in the market.Key responsibilities:Developing and refining performance marketing strategies across all channelsDriving customer acquisition and increasing retentionBudget management and optimisation with oversight of the full marketing budgetDriving a data first approach to budget planning and marketing investmentsLeading the go-to-market execution of campaignsDevelop reporting mechanisms to monitor the effectiveness of marketing activities ExperienceTo be considered for this position, you'll need to have a proven track record in a senior marketing leadership role, ideally within a retail or consumers goods market.You'll be experienced in:digital marketing expertise across PPC, social, CRM, email, affiliates, retargetingideally experience additionally in traditional media channelsmanagement of multi channel marketing strategiesexcellent commercial acumendata driven with a high level of proficiency in Excel and GA4confident and experienced in working cross functionallyexceptional leadership and team development skills RemunerationExcellent salary package which can be disclosed when the position is discussed.Hybrid working
