WANTED! Senior Lead Generation and Digital Marketer for a start-up disruptor The Company Our client is an aggregator and marketplace platform designed to connect start ups seeking funding with angels and investors. THE ROLE As its' first full time employee, our client is looking for a digital marketer with demonstrable strategic experience and a proven track record of developing leads in a niche B2B environment. In the job of Head of Digital Marketing and Lead Generation you will lead the digital growth initiatives focusing on inbound marketing to start ups and outbound marketing to investors. On a day-to-day basis you'll develop and manage B2B lead generation campaigns (CRM and email) PPC and LinkedIn ads website management paid and organic social media (LinkedIn) data analysis and campaign optimisation YOU As the successful candidate for the Head of Digital Marketing and Lead Generation, you MUST have a successful track record in developing and managing lead generation campaigns in a highly specialised B2B environment strategic and hands-on, in-depth experience of managing digital marketing channels including CRM, email, PPC, B2B social media (LinkedIn) and web an analytical and data-driven mindset Prior experience of having worked in a start up and/ or the funding landscape for start-ups would be highly desirable. This is a remote role based in the UK.
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